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Whitepapers and eBooks

Smaato’s whitepapers provide mobile publishers, app developers, technology partners, agencies, and advertisers with key insights on mobile monetization strategies.

Whitepaper

The Retailer’s Guide to In-App Advertising 2019

Whitepaper

Understanding In-App Advertising Fraud

Whitepaper

Inside China: Key Insights for Unlocking This Mobile-First Market

Whitepaper

The Mobile Games Playbook

Whitepaper

The In-App Advertising Playbook